My work

Case study: outlining the issues and opportunities for consumer engagement and lead generation at every journey stage.

This case study outlines the complete information architecture, content strategy, and new features of the ResMed.com site.

As Digital Brand Manager in Marketing & Communications for Ballast Point, one of my roles included the digital strategy for new products.

Overview: As Digital Brand Manager in Marketing & Communications for Ballast Point Brewing, one of my roles included complete social...

Overview: ResMed is a global medical device company that creates products and SaaS solutions for those suffering from sleep apnea. Sleep...

Overview: While working at Greenhaus Agency, I was the lead copywriter on the Village Of Esencia account. I created all marketing and...

Overview: Sesame makes sending physical gifts as easy as sending a text message. The app allows users to browse, select and send...

Overview: I was hired as a freelance copywriter for Green Flash Brewing's product copy for their new Cellar 3 beers. The Cellar 3 product...

Overview: I was hired as a freelance copywriter for Green Flash Brewing's brand manifesto and brochure copy. Green Flash needed to...

Overview: While working at Greenhaus Agency, I was lead copywriter on the Taylor Morrison account. I created all the marketing and...

Overview: While working at Morris Communications as Brand Manager for Sony electronics, I helped manage and write copy for the digital...