ResMed - Digital Strategy & UX Copy
Case study: outlining the issues and opportunities for consumer engagement and lead generation at every journey stage.
Digital Strategist | Content Writer | Brand Manager
Kris White
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ResMed Website Launch - Digital Strategy & Content Writing
This case study outlines the complete information architecture, content strategy, and new features of the ResMed.com site.
Ballast Point New Product Launch - Digital Strategy & Content Writing
As Digital Brand Manager in Marketing & Communications for Ballast Point, one of my roles included the digital strategy for new products.
Ballast Point Brewing Co. - Digital Strategy & Content Writing
Overview: As Digital Brand Manager in Marketing & Communications for Ballast Point Brewing, one of my roles included complete social...
ResMed - Social Media Management
Overview: ResMed is a global medical device company that creates products and SaaS solutions for those suffering from sleep apnea. Sleep...
Sony New Product Launch - Digital Strategy & Content Writing
Overview: While working at Morris Communications as Brand Manager for Sony electronics, I helped manage and write copy for the digital...